Shy + Small Business = Brand Fail!
Michelle Gamble from Marketing Angels was our Inspiring guest speaker. Michelle's talk was well presented and she coped well with her "technical hitch" of her laptop dying during the talk.
We were shown how being shy women can be detrimental and limiting to our business brands and how to utilise technology to promote our businesses, now and in the future. Each dollar we spend on getting customers through the door should also be used to build our brands. Michelle got us to think about what our brand says about us as for small businesses our brands have to work harder for us than larger businesses. Does our businesses say what what we do?